Social Aspects Can Help Big Brands Succeed in Virtual Worlds


Social games are exploding in popularity right now. These games were originally linked to social sites like Facebook. But now there are big brands looking to cash in on these avatar games. One of the main ingredients to success for these games lies with the social aspects of playing. Big Names Paying Big Bucks Some global brands have already jumped into the virtual world. Companies such as Hello Kitty started branching out into the virtual genre in order to increase sales. But large brands are seeing a hurdle in the price tag required to start their own wold from scratch. Several companies have realized this price barrier and started offering services to help build the world much cheaper. → Read More

Egyptian Pro-Democracy Protests Aided by Social Media


The world watches in amazement as one Arab country after the other rises in revolt against the undemocratic despots that have ruled them for decades. The region-wide unrest began in the form of street demonstrations in Tunisia. The demonstrations and rioting began over issues like corruption, unemployment and free speech and led to the resignation of President Zine El Abidine Ben Ali; a man who had ruled Tunisia with an iron fist for the last three decades. The success of the now-called “Jasmine Revolution” in Tunisia has prompted a similar movement in Egypt. Hundreds of thousands of Egyptians have taken to the streets of Cairo and other major Egyptian cities asking President Hosni Mubarak to resign immediately. → Read More