Google Breaks Record – 75000 Job Applications in One Week

Google-Breaks-Record-75000-Job-Applications-in-One-Week

Google Inc. reinforced its position as one of the best employers in the world as it received over 75000 job applications worldwide in a single week. The number of job applications bettered a previous record set in May 2007 by over 15%.

In an announcement made last week, California based Google Inc. declared its intent of adding more than 6000 employees to its 24400 strong workforce in 2011. Google has decided to increase its headcount as it aggressively pushes into mobile services, internet applications and mobile advertising. The company claims that it will hire more workers in 2011 than it has ever hired in a single year before. Google’s hiring spree can be explained by the ever-increasing competition from companies like Apple and Facebook which are now threatening Google’s hold over the internet advertising market.

In a blog post made last week, Alan Eustace, senior vice president of engineering and research said that, “We’re looking for top talent, we’ll hire as many smart, creative people as we can to tackle some of the toughest challenges in computer science: like building a Web-based operating system from scratch, instantly searching an index of more than 100 million gigabytes and even developing cars that drive themselves.”

Since its inception, Google has always been recognized as one of the best places to work in Silicon Valley. Fortune magazine ranked Google as the best employer two times in a row in 2007 and 2008. Google is currently ranked fourth.

Meanwhile both Apple and Facebook are threatening Google’s dominant position in the online advertising space. Facebook with its huge 500 million strong user base has attracted $4.05 billion in ad revenues for this year alone. This figure is expected to go up significantly in the near future.

On the other hand, Apple Inc. has turned into a serious contender for the Google-dominated mobile advertising space. Apple has setup its own advertising service called iAd which operates through Apple’s iPhone and iPad. The popularity of Apple’s mobile devices is expected to play a big role in making iAd a big success. Google’s stock price declined by as much as 4.2% in 2010 compared to a solid 53% increase in Apple’s case.

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